“…Set a realistic schedule for releasing episodes and stick to it.” – Mike Fallat
Want to expand your reach? Bring in guests who complement your niche or share your target audience. Collaborate with influencers, experts, or fellow entrepreneurs. Their followers become your potential audience, widening your reach and introducing your podcast to new ears. Use strategic collaborations to amplify your message.
5. Tease Your Book: Turning Listeners into Readers
Your podcast is the perfect platform to give your audience a sneak peek into the brilliance of your book. Share anecdotes, discuss key themes, and maybe even read a captivating excerpt. Teasing your book on your podcast builds anticipation and curiosity, enticing your listeners to become readers. Make sure to include clear calls-to-action, guiding them to where they can grab a copy.
6. Master the Art of Consistency: Release Episodes Regularly
Consistency is key in podcasting. Set a realistic schedule for releasing episodes and stick to it. Whether it’s weekly, bi-weekly, or monthly, having a consistent presence keeps your audience engaged and eager for more. Aim to become a reliable source of inspiration and information for your listeners.
Conclusion
So there you have it, entrepreneurs and authors—your ticket to business and book promotion stardom lies in the captivating world of podcasting. Channel your inner Mike Fallat, grab that microphone, and let the world hear your story. It’s time to turn your passion into profit, one podcast episode at a time. Happy podcasting!
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About Mike Fallat
Mike Fallat, aka The BookMan, is the owner of Dreamstarters Publishing and the Million Dollar Book Agency. They have helped 300+ entrepreneurs become bestselling authors. His goal is to help 1,000 entrepreneurs publish books and teach them how to use their books as a gateway to generating 7-figures.
Dreamstarters Publishing offers ghostwriting, cover design, and everything that is required to take an idea to a finished book (kindle, paperback, hardcover, and audiobook).
The Million Dollar Book Agency is the ultimate marketing CRM system for author-preneurs. Services include automated funnels, lead generation campaigns, book fulfillment, podcast management, press releases, virtual assistants, course development, and more.
Mike also hosts a podcast known as Million Dollar Stories and runs a membership-based site known as Million Dollar Circle. In addition to owning the book business, he invests in self storage real estate.
https://dreamstarterspublishing.com/
https://www.milliondollarbookagency.com/