Joe Zammit-Lucia – Author of “The New Political Capitalism: How Businesses and Societies Can Thrive in a Deeply Politicized World”

Navigating the Storm: How Businesses Can Thrive in a Politicized World

Mike interviews Joe Zammit-Lucia.

Today, we’ve got something special for you. Picture this: the world is like a raging storm, swirling with political tensions and societal upheavals. Now, imagine trying to sail your business through these turbulent waters. Sounds daunting, right? But fear not. We recently had an eye-opening conversation with Joe Zammit-Lucia, author of “The New Political Capitalism.” It was nothing short of enlightening. Joe explains how businesses can survive and thrive in a deeply politicized world.


Joe Zammit-Lucia painted a vivid picture of the current landscape. We’re not just talking about the usual business strategies here. No, in today’s world, it’s all about politics; from branding to marketing, every move has political implications. But don’t panic just yet. Joe’s got some gems of wisdom to share.

One of the key takeaways from our conversation is the importance of consistency. Your brand’s values should shine through in everything you do, whether it’s your social media posts or your company’s policies. In a world where authenticity is king, being true to your values can set you apart from the competition.

Here’s where things get really interesting. Joe pointed out that entrepreneurs and bureaucrats have different ways of approaching challenges. While bureaucrats focus on incremental improvements, entrepreneurs think backwards. They envision a different world and work tirelessly to bring that vision to life. So, let’s embrace the chaos and turn it into opportunity!

You might wonder how you navigate this storm of politics and polarization? Joe has a few tricks up his sleeve. First and foremost, it’s all about understanding the world around you. Stay informed, stay engaged, and, most importantly, stay true to your values. Remember, consistency is critical.

Mike Fallat and Joe Zammit-Lucia talk about the book The New Political Capitalism: How Businesses and Societies Can Thrive in a Deeply Politicized World.

In a world where everyone seems to be at each other’s throats, Joe reminded us of the importance of embracing differences. Diversity of thought can be a powerful asset to your team or customer base. So, don’t shy away from those challenging conversations. Instead, lean into them and see where they take you.

Navigating a politicized world isn’t easy, but your business can survive and thrive with the right mindset and a healthy dose of consistency. Let’s roll up our sleeves and embrace the chaos. Together, we can weather any storm that comes our way.

Our conversation with Joe Zammit-Lucia about his groundbreaking book, The New Political Capitalism. If you’re ready to take your business to the next level in this ever-changing world, We highly recommend reading it.

Get his book here:

About Mike Fallat

Mike Fallat, aka The BookMan, is the owner of Dreamstarters Publishing and the Million Dollar Book Agency. They have helped 300+ entrepreneurs become bestselling authors. His goal is to help 1,000 entrepreneurs publish books and teach them how to use their books as a gateway to generating 7-figures.

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About Dreamstarters Publishing

Dreamstarters Publishing offers ghostwriting, cover design, and everything that is required to take an idea to a finished book (kindle, paperback, hardcover, and audiobook).

The Million Dollar Book Agency is the ultimate marketing CRM system for author-preneurs. Services include automated funnels, lead generation campaigns, book fulfillment, podcast management, press releases, virtual assistants, course development, and more.

Mike also hosts a podcast known as Million Dollar Stories and runs a membership-based site known as Million Dollar Circle. In addition to owning the book business, he invests in self storage real estate.

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