Cyndi Thomason – Author of “Profit First for E-commerce Sellers: Transform Your E-commerce Business from a Cash-Eating Monster to a Money-Making Machine”

From Cash-Eating Monster to Money-Making Machine: The Profit First Revolution in E-commerce

Mike interviews Cyndi Thomason.

Welcome to the Million Dollar Stories podcast, where we uncover the journeys of remarkable authors from across the globe. Today, we delve into e-commerce with a special guest, Cindy Thomason, the author of “Profit First for E-commerce Sellers: Transform Your E-commerce Business from a Cash-Eating Monster to a Money-Making Machine.” Get ready to dive deep into the strategies that can revolutionize your e-commerce game.


Cyndi Thomason, a certified master profit first professional and the founder of BooksKeep joins us to share her insights and expertise in financial management for e-commerce businesses. With a passion for helping entrepreneurs navigate the complexities of their finances, Cyndi’s journey is nothing short of inspiring.

As Cyndi unveils the genesis of her involvement in the e-commerce world, we learn that her introduction to Profit First came at a pivotal moment. While attending a conference where Mike Michalowicz presented, Cindy stumbled upon the Profit First methodology and immediately recognized its potential to transform her clients’ businesses. From that moment on, she dedicated herself to spreading the gospel of Profit First to e-commerce entrepreneurs worldwide.

But why focus specifically on e-commerce? Cyndi explains that her affinity for e-commerce stemmed from her entrepreneurial journey and a deep understanding of the industry’s unique challenges and opportunities. Recognizing the rapid growth and evolution of the e-commerce landscape, Cyndi saw an opportunity to make a meaningful impact by helping online businesses thrive financially.

In her book, Cyndi addresses the four pillars essential to e-commerce success: inventory management, debt management, cash flow, and maintaining focus. With a keen understanding of the intricacies of e-commerce operations, Cyndi provides actionable strategies to tackle these challenges head-on and propel your business to new heights.

One of the key takeaways from Cyndi’s insights is the importance of setting up robust financial systems from the outset. By implementing Profit First principles and leveraging tools like QuickBooks Online and A2X, e-commerce entrepreneurs can gain clarity and control over their finances, empowering them to make informed decisions and drive sustainable growth.

But it’s not just about the numbers; Cyndi emphasizes the importance of maintaining focus amidst the myriad distractions of running an e-commerce business. By staying true to your core values and focusing on the fundamentals, you can build a resilient and profitable business that stands the test of time.

Mike Fallat and Cyndi Thomason talk about the book Profit First for E-commerce Sellers: Transform Your E-commerce Business from a Cash-Eating Monster to a Money-Making Machine.

Cyndi’s passion for helping entrepreneurs succeed shines through in every word she shares. With her guidance, e-commerce entrepreneurs can navigate the challenges of their journey with confidence and clarity, knowing they have the tools and support they need to thrive.

Cyndi leaves us with a powerful message: the entrepreneurial journey is not just about building a business; it’s about discovering who you are and what you’re capable of. By embracing the principles of Profit First and staying true to your vision, you can transform your e-commerce business into a money-making machine and create the life you’ve always dreamed of.

So, if you’re ready to take your e-commerce business to the next level, check out Cyndi Thomason’s book, “Profit First for E-commerce Sellers,” and unlock the secrets to financial success in the digital age. Your journey to e-commerce excellence starts now!

Get her book here:

About Mike Fallat

Mike Fallat, aka The BookMan, is the owner of Dreamstarters Publishing and the Million Dollar Book Agency. They have helped 300+ entrepreneurs become bestselling authors. His goal is to help 1,000 entrepreneurs publish books and teach them how to use their books as a gateway to generating 7-figures.

Visit website for more information:

About Dreamstarters Publishing

Dreamstarters Publishing offers ghostwriting, cover design, and everything that is required to take an idea to a finished book (kindle, paperback, hardcover, and audiobook).

The Million Dollar Book Agency is the ultimate marketing CRM system for author-preneurs. Services include automated funnels, lead generation campaigns, book fulfillment, podcast management, press releases, virtual assistants, course development, and more.

Mike also hosts a podcast known as Million Dollar Stories and runs a membership-based site known as Million Dollar Circle. In addition to owning the book business, he invests in self storage real estate.

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