Corey Rosen – Author of “Your Story, Well Told: Creative Strategies to Develop and Perform Stories that Wow an Audience (How To Sell Yourself)”

Crafting Your Narrative: Corey Rosen on Mastering Storytelling for Personal Branding

Mike interviews Corey Rosen.

In a recent insightful episode, Corey Rosen shared his expertise on storytelling and its transformative power in personal branding and communication. Author of “Your Story, Well Told: Creative Strategies to Develop and Perform Stories that Wow an Audience,” Rosen’s discussion with a seasoned interviewer offered profound insights into crafting compelling narratives that captivate and persuade.


Rosen passionately articulated that storytelling isn’t merely recounting events; it’s about forging emotional connections and shaping perceptions. “When you tell a story,” Rosen explained, “you’re not just sharing facts; you’re inviting people into your experience, making them feel what you felt, and ultimately influencing how they view you.”

Drawing parallels between storytelling and the principles of Aikido, Rosen emphasized the importance of adapting to the audience’s energy and emotions. “In Aikido, you blend with the energy rather than confront it,” he pointed out. “Effective storytelling isn’t about overpowering with information; it’s about engaging by aligning your narrative with the audience’s emotions and perspectives.”

Throughout the conversation, Rosen highlighted key strategies from his book that can elevate ordinary stories into unforgettable experiences:

  1. Starting with Impact: Rosen advocated for starting stories “in media res” – amid action or conflict. This hooks the audience from the beginning and creates intrigue about how the story will unfold.
  2. Universal Themes: Every story should resonate universally, whether about resilience, personal growth, or unexpected revelations. “A story that touches everyone becomes memorable,” Rosen noted.
  3. Vivid Details: Painting vivid pictures with descriptive details helps transport the audience into the narrative. “Concrete details breathe life into your story,” Rosen emphasized. “They allow listeners to visualize and emotionally connect with your message.”
  4. Emotional Engagement: Stories that evoke emotions – whether humour, empathy, or suspense – are more likely to leave a lasting impression. “Emotion makes stories relatable and unforgettable,” Rosen pointed out.
  5. Surprise and Resolution: Incorporating unexpected twists or insights keeps the audience engaged. “Surprise grabs attention and curiosity, but it’s the resolution that provides closure and leaves a lasting impact,” Rosen explained.
Mike Fallat and Corey Rosen talk about the book Your Story, Well Told: Creative Strategies to Develop and Perform Stories that Wow an Audience (How To Sell Yourself).

Beyond entertainment or personal anecdotes, Rosen stressed that mastering storytelling is crucial for professionals in all fields. “Whether you’re pitching an idea, leading a team, or networking,” he advised, “storytelling can make your message compelling and memorable. It’s about authentically connecting with your audience and leaving them with something valuable.”

Corey Rosen’s approach to storytelling offers invaluable insights into enhancing personal branding and communication effectiveness. By integrating principles of harmony and adaptation with storytelling techniques that engage and resonate, individuals can elevate their narratives to new levels of impact and influence.

For those eager to delve deeper into these strategies, Corey Rosen’s book “Your Story, Well Told: Creative Strategies to Develop and Perform Stories that Wow an Audience” provides a comprehensive guide to mastering the art of storytelling. Start transforming your storytelling today and witness its profound effects on your ability to connect, influence, and succeed.

Get his book here:

About Mike Fallat

Mike Fallat, aka The BookMan, is the owner of Dreamstarters Publishing and the Million Dollar Book Agency. They have helped 300+ entrepreneurs become bestselling authors. His goal is to help 1,000 entrepreneurs publish books and teach them how to use their books as a gateway to generating 7-figures.

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About Dreamstarters Publishing

Dreamstarters Publishing offers ghostwriting, cover design, and everything that is required to take an idea to a finished book (kindle, paperback, hardcover, and audiobook).

The Million Dollar Book Agency is the ultimate marketing CRM system for author-preneurs. Services include automated funnels, lead generation campaigns, book fulfillment, podcast management, press releases, virtual assistants, course development, and more.

Mike also hosts a podcast known as Million Dollar Stories and runs a membership-based site known as Million Dollar Circle. In addition to owning the book business, he invests in self storage real estate.

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